Monarch butterflies were petitioned for listing under the federal Endangered Species Act (ESA) in 2014, and by June of 2019, the U.S. Fish and Wildlife Service will be deciding whether monarchs should be listed under the Act. The Midwest Association of Fish and Wildlife Agencies (MAFWA), in collaboration with National Wildlife Federation, Pheasants Forever, Monarch Joint Venture, the Association of Fish and Wildlife Agencies, and other partners, is developing a Mid-America Monarch Conservation Strategy that will provide a framework for implementing, coordinating, and tracking monarch conservation efforts in at least 16 states. The strategy will be based on voluntary, incentive based approaches with a goal to proactively avoid monarchs becoming listed under the federal ESA. Individual states are developing state-level management plans that will inform the strategy.